As the world is moving away from text to video it only makes sense to convert all communication to video format. While it’s easier done for marketing promotion, it needs different approach for corporate communication.
Here we have tried to capture the types of corporate videos that are must to have for any corporate.
1- Employee engagement video – With growth of social media, people have gotten more deeper insights into a corporate’s work culture. It’s a good idea to capture these employee engagement and host on social media for future employees to see and evaluate.
2- Event videos – A pepped up music video to capture your corporate events can be a good way to summarize the events you host. Capturing all important sections and showcasing to all your employees who could not attend can keep all people engaged and document these events for future references.
3- Company overview video – A small clip capturing the vision and mission of company along with interviews of founders and CXOs is a good way to host across all company’s owned assets.
4- Product Feature video – Product features are best described via a video which can be done either like and explainer video or showcasing various use cases of the product. Simple features list along with awards won by the product can be good way to present the products to your potential clients.
5- Customer Testimonials – Nothing impresses people more than word of mouth appreciation by your customers. Capturing all these positive feedbacks inspires your employees and also help project a positive image of your organization for future clients.